Tidio pricing: monthly plans, AI costs and a small-shop example
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Tidio pricing starts at $0 for Free, $29 per month for Starter and $59 per month for Growth on monthly billing. With annual billing, Starter costs $24.17 per month and Growth starts at $49.17 per month. Lyro AI Agent and Flows have separate recurring charges.
For a small shop using Growth and the entry Lyro package, the starting monthly bill is $98: $59 for Growth plus $39 for Lyro. That covers the starting allowances, rather than unlimited support and AI use.
The figures below were checked on 28 October 2026. Source for all Tidio prices, allowances and billing terms in this article: Tidio pricing page, October 2026.
Tidio pricing at a glance
This table covers the full plan range, including the sales-led options. Add-ons appear separately because they use different allowances.
| Tidio plan | Monthly billing | Annual billing | Published allowance |
|---|---|---|---|
| Free | $0 | $0 | 50 billable conversations, 10 seats and the first 50 Lyro conversations free for the account’s lifetime |
| Starter | $29/month | $24.17/month | 100 billable conversations, 10 seats and 50 Lyro conversations as a one-off allowance |
| Growth | From $59/month | From $49.17/month | From 250 billable conversations, with packages up to 2,000; 10 seats |
| Plus | From $300/month, plus monthly usage | Quote through sales | Custom conversation and seat allowances |
| Premium | Contact sales | Contact sales | From 3,000 Lyro conversations |
Monthly billing versus annual billing
The pricing page has a Monthly / Annually toggle. Annual billing gives “2 months free.” All annual figures in this article are monthly equivalents of a yearly payment, rather than amounts collected each month.
Plus combines a starting subscription with monthly usage. Its sales quote needs to establish the full cost for the shop’s expected workload. Premium also requires a sales conversation.
What Tidio’s add-ons cost
The help desk plan does not describe every possible charge. Lyro AI Agent, Flows and branding removal sit alongside the main subscription.
| Add-on | Monthly billing | Annual billing | Starting allowance |
|---|---|---|---|
| Lyro AI Agent | From $39/month | From $32.50/month | 50 Lyro conversations per month; packages range from 50 to 1,000 |
| Flows | From $29/month | From $24.17/month | 2,000 visitors reached |
Removing Tidio branding costs an additional $16.67 per month, as listed on the pricing page.
These products address different needs. Lyro handles AI conversations. Flows reaches website visitors through set paths. Branding removal changes the widget’s appearance.
A shop that only needs staff-written replies should not add every product to its budget by default. A shop that wants recurring AI replies should include a Lyro package rather than relying on the initial free allowance.
The branding-removal fee also deserves attention when comparing advertised starting prices. It is a separate purchase, rather than part of the base subscription.
What counts toward Tidio’s limits
Tidio uses separate measures for human support, AI replies and Flows. Those measures affect which package a shop needs.
Billable conversations
A billable conversation is a conversation where a human agent replies. A whole thread counts once. Replies from Lyro or Flows do not count toward this measure.
That makes the human reply the important event. A conversation handled entirely by Lyro does not use the human-support allowance. If a staff member replies in that thread, it meets the definition of a billable conversation.
Several staff replies within the same thread do not each become a separate billable conversation.
Lyro conversations
A Lyro conversation is any conversation with at least one Lyro reply.
A thread can therefore involve both measures: Lyro replies, then a human agent takes over. The shop should not assume that AI use and human-support use describe separate groups of customers.
Free includes the first 50 Lyro conversations for the account’s lifetime. Starter lists 50 Lyro conversations as a one-off allowance. Neither allowance is a recurring monthly AI budget.
The paid Lyro package provides a monthly allowance.
Flows reach
Flows pricing uses visitors reached, rather than human-support threads or Lyro conversations.
A website can reach visitors through Flows without all of those visitors contacting support. For budgeting, the shop needs to track Flows reach separately from inbox traffic.
Worked example: Growth plus Lyro costs $98 per month
Consider a small shop that chooses monthly billing and needs both human support and recurring Lyro use.
Its starting package is:
| Item | Monthly cost | Included capacity |
|---|---|---|
| Growth | $59 | Starting allowance of 250 billable conversations |
| Lyro AI Agent | $39 | 50 Lyro conversations |
| Total | $98 | The separate allowances above |
This is a worked calculation using the dated Tidio rates, not a custom sales quote. It excludes Flows and branding removal because the example shop does not select them.
The distinction between allowances matters. The shop has 250 billable conversations and 50 Lyro conversations. It should not treat that as a single pool of interchangeable conversations.
What changes when volume grows
If human-replied threads exceed Growth’s starting allowance, the shop needs to review a higher conversation package. Growth has options up to 2,000 billable conversations, but the starting $59 rate should not be carried across those larger packages.
If Lyro use exceeds the entry allowance, the shop needs a larger Lyro package. Published Lyro packages range up to 1,000 conversations, while Premium starts from 3,000 Lyro conversations through sales.
If the shop adds Flows at its monthly starting rate, the example becomes:
$59 Growth + $39 Lyro + $29 Flows = $127 per month.
That package adds reach for 2,000 visitors. It does not increase the human-support or Lyro allowances.
The pricing page does not supply an extra-conversation unit price. A budget should use the selected package or sales quote, not an invented overage rate.
Before choosing a package, the shop should separate staff-replied threads, Lyro use and Flows reach in its records. A busy sales period may increase these measures at different rates. Tracking each measure makes the next package decision easier.
How to choose a Tidio plan
The best starting point is the shop’s workload, rather than the lowest displayed price.
Free: for a limited support workload
Free suits a shop that can stay within its human-support allowance and wants to test the widget and inbox.
Its lifetime Lyro allowance is useful for testing answers. It should not be mistaken for ongoing free AI service.
Tidio also offers a 7-day free trial without a card. After the trial, the account drops to Free.
Starter: for a modest increase in human support
Starter raises the billable-conversation allowance while retaining the same published seat count as Free and Growth.
It can fit a shop that mainly wants staff-written support and has a fairly steady workload. Recurring Lyro use needs a separate budget after the one-off allowance ends.
Growth: for higher support volume
Growth provides a wider range of conversation packages.
It fits a shop that needs more room for human support, but its “from” price matters. The package that matches the shop’s actual workload determines the subscription cost.
Plus and Premium: for a sales-led arrangement
Plus has custom conversations and seats, with monthly usage added to its starting price. Premium has a larger starting Lyro allowance.
These options belong in the comparison when the shop needs a custom arrangement. They are not direct substitutes for a small shop’s entry package at the published starting rate.
Tidio pricing compared with Oktomer
Oktomer charges a fixed help desk subscription with unlimited seats and unlimited conversations on every plan. Live chat, email and WhatsApp land in a shared team inbox, with Shopify support included.
Its plans differ by how the shop handles replies, rather than by inbox conversation allowances.
| Oktomer plan | Monthly price, excluding VAT | What the shop gets |
|---|---|---|
| Free | $0 | Chat widget, Shopify, email, WhatsApp, simple sorting and tags. The team writes every reply. |
| Connected | $49/month | Connection to the shop’s own AI through Oktomer’s MCP server and API. Oktomer AI is not included. |
| Managed | $249/month | Setup included. Oktomer’s AI sorts and tags messages, sends follow-ups and drafts replies for team approval. Coming soon, with a waitlist. |
MCP and the API let the shop’s own AI tool read the inbox and post replies or drafts there.
Connected supports a shop’s own setup, such as Claude, ChatGPT, n8n or an agency-built agent. Any outside AI provider or technical partner may charge separately. The fixed Oktomer subscription does not make those outside services free.
Oktomer bills monthly, accepts cancellation by email and offers a refund on request within 14 days. A free 20-minute demo is available.
Source for all Oktomer prices, allowances and terms: Oktomer pricing, October 2026.
When Tidio fits better
Tidio can fit better when a shop wants Lyro and Flows from the same supplier. Its packaged allowances give a shop a clear starting point when traffic is modest and fairly steady.
A shop already using Tidio should also consider the work of changing its widget, support routines and staff habits. Moving tools has a cost even when the new subscription is lower.
Tidio’s paid AI package and Oktomer Connected are different purchases. Lyro supplies an AI service; Connected lets a shop bring its own AI. Comparing their subscription prices alone misses that difference.
When Oktomer fits better
Oktomer can fit better when the main need is a shared inbox without seat-based or conversation-based help desk charges.
Free suits a team that writes its own replies. Connected suits a shop that already has an AI tool or technical partner. Managed is a future option, not a plan available for immediate use.
For a broader product comparison, Tidio alternatives for small shops covers the decision beyond the subscription price.
Whichever product a shop selects, AI testing should include delivery promises, returns and product details. A low subscription bill does not offset the cost of incorrect customer promises. The shop should also decide which replies need staff approval before customers receive them.
Try Oktomer
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